Content Providers Benefits
iseepublish is mobile publishing made easy
iseepublish is a centralized and automated system to deliver publications to any mobile device. It requires minimal investment and effort from publishers by utilizing existing print formats such as Adobe PDF or InDesign. Using its intelligent transcoding, iseepublish is able to replicate, with a highly data-efficient delivery mechanism utilizing patented streaming technology, the exact layout of the print version on mobile devices while maintaining the integrity and format of the rich content. It delivers High Definition Rich Content™ to any mobile device anywhere, instantly through the use of standard based technology.
iseepublish is flexible and manages the full content publishing life cycle. The product supports pre-publishing, verification, re-authoring, delivery and tracking therefore enabling an out of the box end- to-end solution.
iseepublish gives you control
Using an easy-to-use visual interface, a publisher is able to easily control the transcoding output and assign business rules that determine the look, feel and delivery of content. iseepublish empowers content providers to verify the integrity of the transcoded content in a pre-publishing model enabling manipulation of the content in terms of format, reading order and subscriber delivery policy, including subtraction or addition of articles or sub articles and embedded elements such as graphic, multimedia and advertisements.
With iseepublish, news and magazine publishers can enlarge subscriber reach and value beyond print and WEB
iseepublish provides consistent, rich experiences across a wide range of handsets allowing publishers to seamlessly extend their reach beyond the existing print and web presence. It supports consistent quality that provides their subscribers with a familiar experience for reading the publication and therefore adding mobile content delivery to their publishing mix.
iseepublish opens new revenue streams in the mobile market
With iseepublish, news and magazine publishers and other branded content providers can easily extend their full content with additional active elements. Publishers are able to maintain the integrity of existing click-to-action embedded elements, as well add additional tags and metadata targeted specifically for the mobile delivery channel. This enables new, revenue generating ad interactions by allowing real time control of ads by allowing publishers to maintain control and traceability over the following:
External web links
SMS Short Codes
Phone number to dial
Search keyword
Download links for external media such as audio, video and virtual tours
With iseepublish, publishers can discover a new medium to generate additional revenue
In addition to the mobile subscription, publishers can establish additional revenue opportunities by introducing new revenue models driven by mobile advertisements, LBS and presence for:
coupons delivery
ticket sales
direct-to-action links |